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Uncover Your Path to Becoming a Marketing MVP...

Get Certified As A Digital Marketing Strategist

Leverage the tools and channels to predictably and profitably drive awareness, leads, sales, and referrals—EVERYTHING you need to know to become a true master of digital marketing.​

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Today’s Marketers Have To Be More Agile Than Ever Before.

Before reading any further, there are 2 terms you should know…

Generalists: those who can do a little bit of everything. (I.e. your typical “Jack of all trades, master of none.”)

Specialists: those who choose a single specific route and focus their work only in that area.

Now that you know them, I want you to FORGET about becoming either of them…

…because one thing is certain in marketing today:

Generalists & Specialists Are Extinct

If that seems harsh, consider where your customers or clients are coming from:

Because they can only speak to their particular skill, specialists are limited in their abilities.

And generalists, while capable of leading marketing teams through campaigns, don’t have time to keep up with new strategies and test-worthy trends emerging every day.

So what’s the happy medium?

Someone who’s able to link the core areas of digital marketing with expertise in about 1-3 of them, and can create a holistic strategy.

Otherwise known as…

What exactly is a “T-Shaped” Marketer?

Every single facet of digital marketing can be used to inform the marketing strategy of another.

For example, you can use:

  • Facebook Ads to build a larger email list…
  • Email to encourage people to join your community, and…
  • Community conversations to inform your content calendar.

In fact…

There are endless ways to connect all the skills in digital marketing:

A content marketer has perfected the art of growing an audience through organic traffic strategies.

But a T-shaped content marketer can take their content and use it to build a full-fledged marketing plan by incorporating…

  • Keyword research to determine which blog post topics to rank for
  • Data and optimization tactics for updating content and staying relevant, and
  • Social media sharing to build authority and brand awareness

In another field, a copywriter is tasked with writing promotional copy for email, paid ads, and products.

But a T-shaped copywriter knows the exact language that reaches their intended audience by understanding…

  • Email Marketing best practices
  • The stages of the Customer Value Journey
  • Community Management

And that’s where the picture starts to get a little bit clearer.

As a marketer, you already know what you’re especially good at or passionate about (this is the bottom of your T).

You might even have a broad idea of each digital marketing discipline (the top of your T), but not enough confidence to build a full marketing plan or offer those services to clients.

But T-shaped marketers have a competitive edge because they combine the strengths of generalists and specialists.

So that you can be a “Jack (or Jill) of all trades,” and master of whatever you choose!

And that’s why we created…

Digital Marketing Mastery

This course is hands down, the most comprehensive digital marketing training in the industry today.

We start by making sure you get crystal clear on the most important part of any digital marketing plan:

Your customers.

And to do that, we kick things off by mastering 3 foundational topics:

  • The Customer Avatar Canvas – WHO your ideal customers are
  • The Core Message Canvas – WHAT your business offers to your customers
  • The Customer Value Journey – HOW your customers interact with your message

Then, with instructors who are T-shaped marketers themselves, we’ll take an in-depth look at the core digital marketing competencies, including:

  • Content Marketing
  • Email Marketing
  • Social Media Marketing
  • Community Management
  • Digital Advertising
  • Data & Optimization
  • Search Marketing

Furthermore, the instructors relate each specialty back to the stages of the Customer Value Journey so that you can see how all areas of digital marketing do their job of attracting, converting, and ascending customers.

Not just once, but as a machine that turns your prospects into leads, and leads into customers.

After earning your Digital Marketing Strategist Certificate you’ll have the tools to effectively reach your (or your clients’) target audience through a full-scope marketing strategy.

Become A Certified Digital Marketing Strategist

What's Included:

Plus, upon successful completion of the course and all Final Exam you will also receive:

Plus, You’ll Get Instant Access To These Bonuses When You Register Today…

The New "Privacy-First" World Package

Preparing For the New “Privacy First World” Playbook, a Marketer’s Guide to iOS14

Navigating A New “Privacy First World” Workshop, the Future of Paid Ads – Led by Kasim Aslam

Retail Value: $350 (INCLUDED)

Craft A High-Converting Homepage Workshop

Get the most important, needle-moving, conversion-boosting homepage essentials, and finally build a homepage that meets even your most ice-cold leads right where they are, and converts them into buyers.

Retail Value: $295 (INCLUDED)

Customer Avatar Playbook

Everything you need to get clear on who you’re selling to, and craft a tailored message for your audience.

Retail Value: $27 (INCLUDED)

Value-Driven Email Newsletter Workshop

Create an email newsletter that trains your subscribers to open and read your emails by consistently delivering relevant content. Use it to boost engagement rates, improve deliverability, build trust and authority, and increase traffic & sales.

Retail Value: $27 (INCLUDED)

Customer Value Journey Playbook

Is your business able to get customers intentionally and—more importantly—can you repeat it? Build your company’s path for engaging & converting customers at every interaction with your brand.

Retail Value: $27 (INCLUDED)

Blitz Launch Workshop

We’ve reverse-engineered some of the most successful “Big Idea” launches of all time, including Dove, Nike, and Domino’s. Learn the do’s and don’ts for creating a Product Launch Gameplan to promote ANYTHING!

Retail Value: $295 (INCLUDED)

Total Value: $1,289 (Save 80%)

FREE with $295 Certification Purchase

Get Certified Today For Just $995 $295

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Get A Job In Digital Marketing With The Help From DigitalMarketer

The Digital Marketing Mastery Certification is your competitive edge, and the pathway to bigger and better opportunities.

$53,142

Average Entry Level Salary In Digital Marketing

211,000+

Job Openings In Digital Marketing

Qualify For In-Demand Jobs In Digital Marketing

Digital marketers are responsible for using digital channels to generate leads and build brand awareness. In digital marketing, you can choose to be a jack-of-all-trades or focus on one or two skills to set you apart.

What Will I Learn?

Course Preview

In this clip, DigitalMarketer’s co-founder CEO Ryan Deiss discusses how the T-shaped marketer is an asset to any business—whether you work for yourself, or someone else.

Customer Success Stories

Meet Your Instructors

Name #1

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Name #2

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Name #3

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What Is A DigitalMarketer Certification?

DigitalMarketer Certifications tell the world (aka your customers and clients) that you understand and can apply proven strategies in all most important lever-pulling steps that propel any business.

Top-To-Bottom Insight

Proven Strategies & Playbooks

World-Class Instructors

Resume-Worthy Achievements

Top-To-Bottom Insight...

Qualify For In-Demand Jobs In Digital Marketing

  • Learn the methods, the metrics, and the lingo, and get insider secrets from the world’s best marketers
  • Master the core functions of marketing, and turn those skills in new opportunities and additional revenue

Proven Strategies & Playbooks…

That We Train Our Own Team With

Let’s face it—You’re busy and time is scarce. Fortunately, with Jumpstarts Packs we’re distilling all the tasty little tidbits you actually need to speed consumption, implementation, and profits.

For example, you would normally have to invest roughly 16 hours of time digging through our Certification & Mastery Courses, Playbooks, event keynotes, AND other Lab-Members-ONLY resources to find the nuggets of gold included in this Jumpstart Pack (which, by the way should take you just a few of hours to consume).

World-Class Instructors…

Hand-Selected Faculty Expert Faculty

  • Get step-by-step instruction from digital marketing masters and business owners who do this stuff every day, and know what just works!
  • Tested, proven strategies developed by the best in the industry, including an ever-growing faculty of subject matter experts like…
    • Ryan Deiss, Co-Founder & CEO of DigitalMarketer
    • Richard Lindner, Co-Founder & President of DigitalMarketer
    • Russ Henneberry, Content Marketing Expert & author of Digital Marketing for Dummies
    • Pam Foster, Learning Chief at AWAI (American Writers & Artists, Inc.)
    • Molly Pittman, Digital Marketing Strategist and author of Click Happy
    • Ezra Firestone, Co-Founder & CEO of BOOM by Cindy Joseph
    • Plus Justin Rondeau, Mike Rhodes, Tom Breeze, Suzi Nelson, and MORE!

Verified, Resume-Worthy Achievements…

To Share With The World

  • Earn your marketing certifications from world’s largest digital credential network
  • Receive your Credential Badge & signed Certification from DigitalMarketer upon completion of each course
  • Print your certificates to show off in your office, and showcase your badges on your website, as well as LinkedIn and other social media profiles

Become A Certified Digital Marketing Strategist

Leverage the tools and channels to predictably and profitably drive awareness, leads, sales, and referrals—EVERYTHING you need to know to become a true master of digital marketing.​

Get Certified Today

Normally $995

Today Just $295 (Save 70%)

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Frequently Asked Questions

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Get Certified Today For Just $995 $295